Hi from FocusWorks! Do you like our new look? Honestly, we’re pretty excited about it. You’ll notice: A (slightly) updated color palette A few tweaks to our logoSuper cool collages...
Rebranding Announcement
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focusworks
Get More Mileage Out of Content without Doing More Work
Creating content can feel like running on a treadmill. You crank out one blog post. Then another. And then another. You publish, publish, publish, but at the end of the day, are you getting...
These Two Key Metrics Will Help You Set Your Law Firm’s Marketing Budget
Marketing is anything that you do to draw in and retain customers at your firm. It’s the flowers in your entryway, the logo on your website, the talk you give at the local bar association—even that...
From “Click Here” to “Adopt Patches”: Everything You Need to Know About CTAs
Read More, Click Here, Buy Now, Contact Us. Sound familiar? If so, it’s because these are classic examples of a call to action, or CTA. In marketing speak, the CTA is the section of a piece of...
How to Choose the Right Marketing Strategy
So you’re ready to commit to a marketing strategy. Congratulations! If you’re asking yourself how to choose your marketing strategy, you’ve likely already done a lot of work. You’re in business...