FocusWorks helps you
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We create digital marketing that’s designed for growth
We’re a full-service, data-driven digital marketing agency that helps clients find quality leads, build a better sales funnel, and create content that actually feels like their brand.
When you combine data insights with tailored messaging, it’s a beautiful thing for your business
Connecting with your customers in an authentic way is how you get conversions and drive business growth.
Our goal is to help you tell your story. What differentiates your brand? What resonates with your audience? What’s working for you already—and how can we help you improve?
We specialize in all things digital
Figuring out what’s going to get you results can be overwhelming.
But we’re here to help!
Copywriting
Content that matters to you and your clients, from search-engine-friendly web content to blogs and articles to e-books, whitepapers, and press releases
Marketing automation & lead conversion
Drip campaigns and automation sequences that turn leads into clients
Paid social
Social-optimized content targeting the qualified leads in your geographic area using Facebook, LinkedIn, and Instagram ads
Industries we work with
Legal
Get crisp, accessible, jargon-free marketing that turn leads into clients
Accounting
Transform your numbers and policy into high-converting marketing strategy
Tech/SaaS
Demystify the tech and Saas industry for clients with user-friendly marketing
Healthcare
Craft clear communication for 21st-century healthcare practices and patients
Our clients say
Marketing ideas made actionable
Your Funnel Is Leaking: Mapping Content to Intent for Law Firm Success in 2025
You know how they say the shortest distance between two points is a straight line? Whoever came up with that never met a law firm marketing funnel....
FocusWorks Marketing Voted Best of In NJ Law Journal Survey Three Years Running
We’re thrilled to share that FocusWorks Marketing has once again been voted Best Of in the New Jersey Law Journal’s Best Of Survey, placing in three...
Your Metrics Dashboard Might Be Lying to You
Picture this: You're reviewing your law firm’s digital marketing reports, looking at a graph that shows 50,000 page views on your firm's blog. The...